Unified logistics experience
Design System
Creative Direction
Type
Planzer
2021
Project
Concepts demonstrating Design System’s scalability
Planzer is Switzerland’s biggest logistics and transportation company, offering a comprehensive range of national and international logistics services, including road and rail transport, air and sea freight, warehousing, and supply chain management.
Over 20 brands belong to the Planzer family and the company was facing the challenge of creating a unified digital experience for their new cloud platform. With a new design system Planzer aimed to achieve consistency, improve operational efficiency, reduce costs through standardization and scale effectively with potential future brand acquisitions.
I led Planzer’s design system efforts collaborating closely with developers, defining, designing and developing a framework that scales across all of Planzer’s brands.
Typography foundation in Figma
Inter showcase
Primary brand colors in Figma
Concept demonstrating Design System’s white-labeling capabilities
Foundations in Figma
Layout Grid and spacing example
Elevation
Icon style
Concepts demonstrating Design System’s scalability