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Unified logistics experience

Design System
Creative Direction

Type

Planzer
2021

Project

Concepts demonstrating Design System’s scalability

Planzer is Switzerland’s biggest logistics and transportation company, offering a comprehensive range of national and international logistics services, including road and rail transport, air and sea freight, warehousing, and supply chain management.
 
Over 20 brands belong to the Planzer family and the company was facing the challenge of creating a unified digital experience for their new cloud platform. With a new design system Planzer aimed to achieve consistency, improve operational efficiency, reduce costs through standardization and scale effectively with potential future brand acquisitions.
 
I led Planzer’s design system efforts collaborating closely with developers, defining, designing and developing a framework that scales across all of Planzer’s brands.

Typography foundation in Figma

Inter showcase

Primary brand colors in Figma

Concept demonstrating Design System’s white-labeling capabilities

Foundations in Figma

Layout Grid and spacing example

Elevation

Icon style

Concepts demonstrating Design System’s scalability

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